|
Description of current position
Cheryl Stone serves as vice president of public relations for U.S. Bank's asset-management subsidiary, FAF Advisors, Inc., and for the bank's proprietary mutual fund family, First American Funds. At the firm, she developed aggressive media-relations, media-training, sponsorship, and influencer relationship management programs that helped raise awareness of the firm and fund family on a national level.
Previous professional background
Previously, Cheryl worked as a communications consultant at Piper Jaffray and established the firm's first intranet news service, served as the editor of the firm's external publication, and led the firm's brand-identity standards roll-out when it was acquired by U.S. Bancorp.
Cheryl also has substantial experience in international publishing. During a span of 10 years, she co-founded a successful publishing start-up in Cairo, Egypt, and established and served as founding editor-in-chief of Egypt's first English business magazine, Business Monthly, and first personal-computer magazine, Computer User Egypt. Her publishing firm was a foreign licensee of International Data Group (IDG) of Boston, Mass., for the Middle East market. The firm published PC World Middle East and Computerworld Middle East magazines, and Cheryl served as founding editor-in-chief for both of these publications. Cheryl's publishing firm also provided custom-publishing services for a number of multinational firms.
On an academic level, Cheryl currently assesses the writing capabilities of executive MBA students at the University of St. Thomas in Minneapolis and teaches seminars on business writing and presentations. She has also taught journalism and mass communication at the University of Minnesota in Minneapolis and at the American University in Cairo.
Education and professional designations
Cheryl has an M.A. in journalism and mass communication and a B.A. in communication studies from the University of Minnesota. She has also completed post-graduate coursework in the university's MBA and Ph.D. programs and at the IDG Publishing Institute in Boston. She holds the Accreditation in Public Relations (APR) designation.
Professional affiliations
Cheryl is on the AIGA Minnesota Board of Directors and serves as communications director. She is also a member of PRSA Minnesota.
Community activities
Cheryl has served on the board of the University of Minnesota College of Liberal Arts Alumni Society and was a founding board member of the Forum for Spirituality and Health/Healing in Minneapolis.
|